Lead lists of Australian businesses
that still need a website.
Monthly CSV packs scraped from Google Places, filtered for Privacy Act compliance, deduped, and date-stamped. No personal mobiles. Just businesses that haven't picked a developer yet.
Nine niches. Row counts published. If a pack is small, we say why.
The problem
You're burning time chasing businesses that already have a site.
The cold-call or cold-email starts the same way every time. You find a business name, you look them up, and there's already a Squarespace site sitting there. Or a Wix template from 2019. Either way, the conversation dies before it starts. You move on and do it again. Most prospecting time isn't spent pitching — it's spent disqualifying.
There's no shortcut built into Google Maps or any directory. You can filter by category. You can filter by suburb. You can't filter by "doesn't have a website yet." So web designers, freelancers, and sales reps doing cold outreach end up scrolling through listings one by one, clicking through to check, and building a spreadsheet by hand. It takes hours to get a dozen real leads.
The businesses that still need a developer aren't hiding — they're just mixed in with everyone else. Tradies running off word-of-mouth. Hospo venues that built their whole presence on Instagram. Sole-practitioner accountants whose referred clients google them before the first meeting and find nothing. They're out there. They're just not pre-sorted for you.
How it works
Google Places no-website filter.
Business landlines only. Monthly refresh.
Every pack starts with Google Places API. For each niche and geography, Paddock runs a Place Details lookup on every result. If the website field comes back empty, the row is a candidate. That's the only filter signal — no heuristics, no guessing from the business name, no assumptions. Google's own data decides.
Before anything is written to a CSV, every phone number is checked against a simple rule: any number starting with 04 or 614 is dropped at the scraper level. Cold-dialling a sole operator's personal mobile from a scraped list isn't lawful under the Privacy Act. Paddock doesn't do it. That's why some packs are small — the Brisbane hospo pack sits at 24 rows because the Privacy Act filter excludes the majority of listings that run mobile-only. Every row that makes it through is a real business landline.
Packs are re-scraped monthly. The refresh date is baked into every filename — tradies-act-2026-05.csv — so you always know how fresh the data is. Place IDs are deduplicated per niche at scrape time, first occurrence wins. No doubled-up rows from overlapping region queries. The schema is fixed across all nine packs: 11 columns, imports straight into your CRM or filters in Excel. No surprises.
One niche — gyms-sydney — was retired in April 2026 after returning only 1 sellable row out of 389 candidates. 89% web-saturated. That's the filter working as intended. If a geography saturates, it won't be sold.
What changes for you
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No more cold calls to businesses that already have a site
Every row is verified no-website via Google Places at scrape time.
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Privacy Act compliant out of the box
Mobile numbers dropped in code. Business landlines only. No personal emails.
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Fresh shortlist every month, not a stale database
Date-stamped filenames. 428 verified rows across 9 packs — May 2026 refresh.
428 verified no-website businesses across all 9 packs. Tradies Regional NSW is the largest single pack at 73 rows. Brisbane Cafes is the smallest at 24 — the filter is working, not broken.
What's inside every pack
Built to be dialled from.
Not just downloaded.
Every design decision in Paddock is about giving you a list you can actually work from — lawful, fresh, and ready to import.
Business landlines only — no personal mobiles
Every pack is filtered to business landline numbers. Any listing with a mobile-only number (04xx / 614xx) is dropped at the scraper level. Cold-dialling a sole operator's personal mobile from a scraped list isn't lawful under the Privacy Act. Paddock doesn't do it.
◆ Any number starting with 04 or 614 is dropped in code — compliance enforced at the scraper, not policy.
Google Places no-website filter
Rows are kept only when Google Places returns an empty website field after Place Details lookup. No heuristics, no guesswork — Google's own signal is the filter. If Google says they have a site, they're out.
◆ Gyms Sydney niche retired April 2026 — 89% web-saturated, only 1 sellable row from 389 candidates. The filter works.
Monthly refresh, date-stamped CSVs
Each pack is re-scraped monthly. The refresh date is baked into the filename — e.g. tradies-act-2026-05.csv — so you always know how fresh the data is. No guessing whether the list is three months old.
◆ 428 verified no-website businesses across all 9 packs — May 2026 refresh.
11-column schema, ready to import
Every CSV ships with: business_name, category, suburb, state, postcode, phone, address, place_id, rating, review_count, last_verified. One row per business. Import straight into your CRM or filter in Excel — no cleanup required.
◆ No personal emails in any pack — Places API doesn't expose email. Cold-call or do your own email outreach.
Deduped within each pack
Place IDs are deduplicated per niche at scrape time — first occurrence wins. No doubled-up rows from overlapping region queries. The bundle also dedupes cross-niche via place_id where geographies overlap (e.g. accountants-nsw and tradies-regional-nsw both cover Newcastle).
◆ Cross-niche deduplication via place_id — the bundle zip handles it automatically.
Privacy Act compliant by design
No personal mobile numbers. No personal emails. No scraped contact forms. The phone filter runs on every row before the CSV is written. This is a deliberate trade-off — it keeps row counts honest and the data lawful. Smaller packs are a feature, not a bug.
◆ Brisbane hospo skews heavily to mobile-only listings — Privacy Act filter excludes them. Small pack, every row lawful.
Nine niche packs — tradies, hospo, salons, accountants
ACT tradies, Perth tradies, Regional NSW tradies, Melbourne cafes, Brisbane cafes, Brisbane salons, Melbourne salons, NSW accountants, VIC accountants. Each pack is priced by size — pay for what you use, skip what you don't.
◆ Regional NSW tradies is the largest single pack: 73 rows, lowest web-saturation rate of any geography covered.
All-packs bundle at 16% off
One monthly invoice, one zip download with all nine CSVs. 428 verified no-website businesses across the eastern seaboard plus Perth metro. Sum-of-parts is A$891 — the bundle is A$749, saving A$142 a month. New niches added to the catalogue flow into the bundle automatically at the fixed price. No renegotiating.
◆ A$749/month vs A$891 sum-of-parts — A$142 saved. New niches auto-included at no price change.
Questions
Before you buy
Straight answers. No fluff.
What exactly am I buying?
Who is this for?
Is this legal to use for cold calling?
How fresh is the data, and how do I know?
tradies-act-2026-05.csv — so you always know exactly how old the data is. The current data set is the May 2026 refresh; 428 verified no-website rows across all nine packs. One caveat: hospitality packs (cafes, salons) can have closures between refreshes — hospo moves fast.
How is "no website" actually determined?
website field after a full Place Details lookup. No heuristics, no guesswork — Google's own signal is the only filter. If Google says there's no website, the row is in. That's why the gyms-sydney niche was retired in April 2026: 389 candidates, 89% web-saturated, only 1 sellable row. The filter actually works.
What's the pricing and am I locked in?
What do I get after I pay, and how quickly?
Get the list. Start calling.
Ask a question or request a specific pack — Paddock replies personally.
Start calling businesses that need you.
Packs refresh every month. The May 2026 CSVs are live now — 428 verified no-website businesses, business landlines only.
No spam. One email when a new pack drops, that's it.